VeChain’s BYB App Offers Crypto, XP, and UFC Ticket Incentives for Staying Fit
A new entrant in the evolving “move-to-earn” category is attempting to merge fitness, gamification, and crypto incentives into a single consumer-facing platform. BYB, a fitness application built around tracking workouts and rewarding activity, is positioning itself as part of a broader shift where physical effort is increasingly tied to digital economic value. At its core,…
